The Avis Vision, Mission, Values & the Environment


Our Vision

We will be a leader in the Maltese vehicle rental industry by focusing on customers, our people, growth, innovation and efficiency. All of these elements will drive bottom line success.


Our Mission

We will provide the leadership and support necessary to sustain long-term growth and customer satisfaction for our world-class brand. We will passionately promote quality and service at all levels while enhancing competitive advantage.


Our Values

We consider being a values-driven organization to be one of the core strengths of our Company. By adhering to these core values at all times, Avis employees strive every day to achieve our Vision to be a leader in the vehicle rental industry.


Commitment: We are committed to providing value to our corporate clients and individual customers and to those colleagues who rely on us for leadership or support. We are knowledgeable and passionate about what makes our brand unique and powerful, and we are committed to finding innovative ways to fuel its growth. We create value for all segments of the rental car market by faithfully focusing on service excellence and quality.

Integrity: We display integrity at all times in the business decisions we make and the manner in which we conduct our professional relationships. We support that sense of doing what’s right through a culture of open communications and a spirit of teamwork. We also value the role that diversity among our employees, suppliers and partners plays in our success.

Responsibility: We take seriously our responsibilities as a corporate citizen, always aware of how our actions can benefit the community and sensitive to the needs of the environment. We make decisions at all times understanding our responsibility for enhancing profitability and serving the interests of our shareholders. As a service company whose success is rooted in the satisfaction and performance of our people, we take responsibility for furthering the professional development of our employees at every level of the organization.



Since 1997, Avis EMEA has offset 198,578 tonnes of CO2 emissions to become a CarbonNeutral® operational. 

Our emissions since 1997 are the equivalent to:

  • The average greenhouse gas emission produced by 41,371 cars a year
  • Enough gas to fuel 198,579 hot air balloons 
  • Equivalent of the CO2 emissions from 583,892 households’ food waste in the EU each year
  • The emissions produced by 18,047,590 return trips from London to Paris on the Eurostar
  • The average amount of electricity used in 29,727 homes per year

We are committed to measuring the impact that we have on the environment and are taking steps to improve the situation, with our focus on green house gas emissions from our fleet, offices and rental locations. It’s a big challenge, but we have achieved great things so far and will continue to try harder for the environment in all that we do.

Our Green Fleet

Our fleet includes hundreds of new, environmentally friendly ‘green’ cars which have low CO2 emissions, so wherever you are, you can hire a ‘green’ car and do your bit, for example:


We have a number of ‘green’ vehicles on our UK feet, including the Volkswagen BlueMotion Golf and the Mercedes A-Class Blue Efficiency which have been chosen for their low CO2 emissions and high fuel efficiency.


Every car on our fleet in Portugal is a ‘green’ vehicle, from the Volkswagen BlueMotion and Volvo DRIVE models to the BMW EfficientDynamics and the Mercedes BlueEfficiency range. All of our other vehicles are less than six months old – ensuring they are running to optimum efficiency.


The fleet in the Netherlands includes 20 Nissan Leafs, which are 100% electrical cars, offering an extremely low emission rental car option.

Malta, Gozo and Spain

Over 55% of the vehicles on our fleet are sub-120g/km C02 emissions!


The Renault Twingo and Citroen Eco are perfect additions to our fleet in France, ensuring there is always an option for you to choose a ‘green’ rental car for your journey.

We also change our fleet very regularly, which ensures that we are using the latest low CO2 emission vehicles available and every time they are used we check them to ensure they are still running at peak efficiency. 

We are constantly looking for new ways to do our bit and working towards protecting the planet for future generations.

Preventing Spills and Leaks

We know it’s important to avoid fuel spills and leaks to the environment and that’s why we have brought in a number of measures to keep these to a minimum. These include training our staff on Spill Prevention Control measures, storing fuel correctly and installing detection systems so if there is a problem we are alerted to it straight away.

Our storage tanks are made from material that won’t corrode, they have overfill protection and secondary containment to prevent leaks

All of our systems are checked regularly by independent certified engineers to make sure they are in top working order.

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